A large percentage of consumers and professionals check their email regularly and frequently. Email has become an integral part of communication in today’s world. For that reason, it is imperative for businesses to use email to engage with their customers. As of 2018, there are over 3.5 billion email users globally. Additionally, email marketing has an average return on investment of more than 3,200 percent. This equates to an average return of $38 for every dollar invested in email marketing. – Statista.
It’s also crucial to adhere to email user policies and rules. Fortunately, there are many legitimate ways to utilize email to effectively engage with your audience. If you need email marketing services, schedule a free strategy consultation today.
Email marketing can help keep your services in the forefront of people's minds, while also securing repeat business by branding your company or yourself as an expert in your field. Set up email marketing with the assistance of a professional services marketing company so that it is helpful to the reader, and will have a higher chance of being read rather than sent to the SPAM folder.
Whenever you interact with people, get their email addresses and permission to add them to your newsletter. Then send helpful tips, strategies, special offers and other information through email to your contacts.
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